Google has announced sweepig new changes to its search algorithm. To be implemented within the next few weeks, the searches will penalize the blatant over-use of SEO . Websites that have pages that contain links that are simply not relevant to the website will be penalized against, as will the over-use of keywords.
In future Google will make less use of keywords and more of understanding what the content of a website is all about. You can see pertinent videos here;
2 Minute Video announcing Google changes
8 Minute Video commenting on the Google proposed changes
If you would like me information regarding these changes, or would like to discuss content for your website, please contact me